Question Description
Expectations of final paper:
- Length 8 pages (excluding executive summary and reference pages)
- Separate One page executive summary (200-250 words)
- Appropriate APA format
- Clear description of program or services proposed (include definition of terms)
- Goals for and justification and rationale for program or services
- Market analysis and competitive analysis (what demand is there for the program or service, what are others in the community offering in this area and how does it compare to what your organization is offering)
- Include a marketing strategy for the program or service(s)
- Organizational Structure and Required management and staffing full time positions (include who reports to whom, even with administration)
- Financial analysis and budget (identify any assumptions; include operational budget and any capital budget needed; include expected revenue if applicable and a one year time frame in a narrative form; PLUS include a financial plan (Budget Matrix (Excel spreadsheet(s)
- Minimum of 10 references from a variety of sources including scholarly publications.